British Invasion

In The British Invasion, Simon Philo illustrates how this remarkable event in cultural history disrupted and even reversed pop culture's default flow of influence, goods, and ideas-orchestrating a dramatic turn-around in the commercial fortunes of British pop in North America that turned the 1960s into "The Sixties."

Simon Philo is Head of American Studies at the University of Derby. He has written numerous articles and chapters on transatlantic popular culture.